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simpleBrand - every thing matters

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Everybody we buy products and things from different manufacturers. They produce goods, and we acquire the necessary thing for us. But unfortunately, not all products are original. Now there are more and more fakes that, despite the lower price, are not able to compete with the original. The question arises: how to identify a fake? And to define it is not so easy. Only over time, there are signs of a fake. What does it mean? This means that we simply threw our money down the drain. That is, we lost, as did the manufacturer of the original product. The situation is not simple, but there is a solution on the modern market. Today we will get acquainted with the idea that the project is promoting simpleBrand .
What is simpleBrand.jpg
At its core, simpleBrand is a platform that is designed to register a new product, certify it, enter it into the database and determine the authenticity of the goods. The platform is not so simple, because it is built on the blockchain technology, it has the support of artificial intelligence and can even work with a person who gets a reward for his actions.
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Platform simpleBrand.jpg
Naturally, the platform itself cannot work without some components. That is why the main components of the platform work simpleBrand now and will be considered.
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The combination of technologies such as the blockchain and the trained artificial intelligence can provide the highest percentage of recognizable fakes. And if we add to this the work of a person, that is, a project participant, then the simpleBrand project appears to us as a very interesting and promising project.
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Blockchain.jpg
Blockchain technology is a breakthrough that has become very useful for building a chain of data that cannot be changed. So the developers of simpleBrand have created a directory in which a lot of data is stored. This is especially interesting because it stores data about fakes. Therefore, even with the greatest desire to leave this list, you will need to work hard.
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The simpleBrand platform will be used in several directions at once. The first is the work with trained artificial intelligence, which is looking for and identifies counterfeits. The second direction is a person who in every possible way helps both himself and artificial intelligence.
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Working principle.jpg

Finding

The first stage of verification of a product that first appeared is its detection. Thus, the platform will constantly be monitored for the presence of a new product. Once it is found, it is entered in the product catalog.

Verification

After the discovery of the product and its entry into the database, the product is verified. This means that it is characterized by a number of signs, complete information is entered about it, the manufacturer, the date of manufacture, the place of manufacture, etc. Further analysis is carried out on whether this product is original.

Total

In the event that a product is recognized as original, it is added to the main catalog, by means of which the newly discovered products are constantly compared. If the product is recognized as non-original, that is, counterfeit, then it is blacklisted. Further, stores and resources where this product is traded can exclude it from its range.
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SBA Token is the primary means of payment on the simpleBrand platform. Platform members receive rewards for the work done, and brands that register their product or use other platform features acquire a token.
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Risk calculator

With the help of this opportunity, any manufacturer of goods, can estimate the likely risk of losing their own income, depending on the output of forged products. In addition, it will help you figure out how to avoid counterfeiting your own products.

Fake detector

This property of the simpleBrand platform helps to easily check the quality of products and assess the level of fraud. To do this, a suspicious product is selected, its URL is indicated, and the simpleBrand platform determines the degree of forgery.
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Each of us can take part in the fight against counterfeit products of our favorite brand. To do this, you just need to register on the platform, choose a brand to your taste and constantly monitor the Internet for the presence of fakes. Only for such a simple task you will receive SBA tokens.
Road Map.jpg
2013 - the beginning of work; 
The ability to process large data; 
The introduction of artificial intelligence.
2017 - start of work with manufacturers; 
Screening counterfeit products.
2018 - implementation of the blockchain technology on the platform; 
Release fully finished product; 
Preparation for the sale of simpleBrand project tokens; 
Release of risk calculator; 
Release fake detector.
2019 - blacklist release; 
Release assistance with law enforcement; 
Start selling tokens; 
Integration with third-party applications.
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Command.jpg
Chang.png
Kaufman Chang
Founder / CEO
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Ronnie Ng
Co-Founder
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Frank Shi
Technical Director
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Alein Zhang
Product Director
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Ada Yao
Research Director
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Rita Yan
Head of Business Development
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Xin Chi Cao
Design Director
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simpleBrand is a rather interesting project that will allow everyone to get rid of fakes. This will allow everyone to use quality products, and manufacturers will lose their low-quality and unfair competition. I urge everyone to take this opportunity and make our world without fakes. In addition, you not only make our lives better, but also earn from it. A very important addition: the project already has a ready working product, and this says a lot.
Authors: Loksyun
My Profile Bitcointalk : https://bitcointalk.org/index.php?action=profile;u=1886140;sa=summary
My ETH: 0xd0d8c8e966efC43d681a33f2536fD44AfDf8c827


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